IMEX America: Helping buyers learn about technology

Planners are sampling the latest tech solutions for event planning, budgeting and sourcing at the TECHknowledge Area at IMEX America.

Tahira Endean, on the “Top Five Women in EventTech” panel said: “The exhibitors have been very helpful in putting the technology into context. We’ve also had great feedback from the buyers who’ve been on the tours.”

It’s no secret that the best way to understand and learn to use new technology is to see it in action. Meeting planners at IMEX America, currently taking place in Las Vegas, have been finding out about event technology and meeting the experts behind the latest innovations in a new series of EventTech Tours running throughout the show. Led by Tahira, the tours feature several companies who are leading the way in technology for the meetings and event sector.

Carrie Drummond of Ansible by Red Hat, who took part in one of the tours said: “I’m really happy I came on this tour. It’s given me a short taste and insight into several types of technologies that I only know a little about and which are not on my appointment schedule.”

KAALAMAN

Experts are on hand to deliver targeted technology sessions, TECHbytes, answering questions on hot topics such as Snapchat, Slack, OneNote and wearable technology, and guiding visitors through the latest tech in the Gadget Lab.

Bilang karagdagan sa EventTech Tours, halos 40 mga sesyon sa edukasyon na sumasaklaw sa iba't ibang mga aspeto ng teknolohiya ay nagaganap sa Inspiration Hub sa panahon ng palabas at nakakaakit ng labis na interes.

In the run up to the show, buyers have also had the chance to use Zenvoy, a new networking technology.  IMEX has introduced this one-to-one business introduction service for professionals, groups & events to enable buyers to meet like-minded colleagues and make better contacts more easily at the event. Joanna Oliver of EmCare said, “I’m excited to see IMEX doing this, it helps to find expertise easily, to share experiences and make valuable connections.”

Pati na rin ang maranasan ang pinakabagong mga pagpapaunlad ng teknolohiya, ang mga tagaplano ay nagkaroon din ng isang sulyap sa ilan sa mga itinakdang teknolohiya upang gumawa ng mga alon sa industriya sa #IMEXpitch. Ang mga pagsisimula ng teknolohiya ng kaganapan ay nagkaroon ng pagkakataong ipakita ang kanilang mga produkto sa isang madla ng mga propesyonal sa kaganapan sa palabas. Inilahad ng limang finalist ang kanilang mga produkto sa isang live na madla. Ang London based Grip, ang unang artipisyal na intelihensiya na pinalakas na solusyon sa kaganapan sa networking, ay nakoronahan bilang nagwagi ng isang dalubhasang panel ng paghuhukom.

Makakatanggap ang Grip ng isang libreng puwang sa Technology Pavilion sa palabas sa susunod na taon bilang karagdagan sa pagkakalantad sa press at marketing.

Ang IMEX America ay kasalukuyang nagaganap sa Sands Expo at Convention Center sa The Venetian® | Ang Palazzo® Las Vegas mula Oktubre 18-20, 2016, na nauna sa Smart Monday, Oktubre 17.

Ang eTN ay isang kasosyo sa media para sa IMEX.